Receiving “Hecho en México” Certification and Launching Movimex Debit Card
Banco Dondé, a social bank owned by Fundación Dondé, has recently received the “Hecho en México” certification from the federal government and launched the Movimex debit card. These initiatives aim to simplify access to public transportation in Mexico’s State of Mexico and promote greater financial inclusion.
Background on Banco Dondé
Banco Dondé, under the leadership of President and Director Eduardo Dondé, is uniquely positioned as Mexico’s only social bank. Unlike traditional banks that may have foundations, Fundación Dondé owns the bank, with profits from the institution directly benefiting educational efforts for underprivileged children aged 4 to 12 across the country.
Banco Dondé’s Journey
Although Banco Dondé began operations in 2015, its roots trace back to Fundación Dondé’s extensive network of 400 physical branches. The digital transformation commenced in 2019, leading to the bank’s current phase of growth and innovation.
Current Client Base and Future Goals
Currently, Banco Dondé serves 90,000 clients with debit and savings cards. The bank aims to expand its client base by 100,000 by the end of the year, targeting approximately 250,000 clients by 2025. The Movimex debit card plays a crucial role in this expansion.
Movimex Debit Card Benefits
The Movimex debit card offers more than just convenient payments; it also provides benefits such as a free public transportation ride for every five purchased trips within the State of Mexico. This incentivizes usage and promotes financial inclusion.
The card links to a commission-free digital account, easily opened via mobile devices. Banco Dondé emphasizes simplicity and rewards saving, regardless of the amount, distinguishing itself from most traditional banks that typically penalize account holders with various fees.
Key Questions and Answers
- What is Banco Dondé? Banco Dondé is Mexico’s only social bank, owned by Fundación Dondé. Its profits support educational initiatives for underprivileged children.
- What recent developments has Banco Dondé undertaken? Banco Dondé received the “Hecho en México” certification and launched the Movimex debit card to simplify public transportation access and promote financial inclusion.
- What are the benefits of the Movimex debit card? The Movimex debit card offers free public transportation rides for every five purchased trips, incentivizing usage and promoting financial inclusion. It links to a commission-free digital account, making it easy for users to open and manage their finances.
- What are Banco Dondé’s future goals? Banco Dondé aims to expand its client base from the current 90,000 to approximately 250,000 by 2025, with the Movimex debit card playing a significant role in this growth.
