Semana Santa 2025 to Generate $110 Million Economic Impact in Puebla

Web Editor

April 18, 2025

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Economic Boost for Puebla’s Commerce and Tourism Sectors

Puebla, Pue. The Semana Santa (Holy Week) in Puebla is expected to generate a significant economic impact of $110 million, which is 10% more than the same period in 2024, according to the National Chamber of Commerce, Services and Tourism (Canaco-Servytur).

Leadership and Relevance

Canaco-Servytur, led by Juan Pablo Cisneros Madrid, anticipates that this holiday will aid the recovery of the commercial sector and expects increased activity from tourism service providers such as hotels, restaurants, and tour operators.

Economic Beneficiaries

The economic boost will benefit a total of 11,296 economic units during this Holy Week. This includes increased sales in religious items, traditional bakeries, artisan shops, seafood vendors, and specialized restaurants.

Key Locations for Tourism

Canaco-Servytur predicts the highest visitor turnout in the Historic Center, gastronomic zones, and neighboring municipalities. This concentration of tourists will stimulate local businesses and create a vibrant atmosphere.

Supporting Formal Businesses

Canaco-Servytur encourages residents and visitors to support formally established businesses, enjoying the diverse products and services Puebla has to offer. This support will bolster micro, small, and medium-sized enterprises, which form the backbone of both local and national economies.

Tourist Arrival Projections

The organization estimates that tourists will visit Puebla for an average of three days, primarily from Thursday to Saturday. This period is crucial for service providers like hotels and restaurants, which have been offering promotions since early in the year to attract more visitors during these extended vacation periods.

Target Market

Puebla’s market remains the southeastern region of Mexico, where service providers have focused their efforts over the past three years to foster growth.

Key Questions and Answers

  • Q: What is the expected economic impact of Semana Santa 2025 in Puebla?

    A: The event is projected to generate $110 million, a 10% increase compared to the same period in 2024.

  • Q: Which sectors will benefit from this economic boost?

    A: The commercial and tourism sectors, including hotels, restaurants, artisan shops, bakeries, and seafood vendors.

  • Q: Where will the highest concentration of tourists be during Semana Santa?

    A: The Historic Center, gastronomic zones, and neighboring municipalities.

  • Q: How many economic units are expected to benefit from this event?

    A: Approximately 11,296 economic units.

  • Q: How long are tourists expected to stay in Puebla during Semana Santa?

    A: On average, tourists will stay for three days, primarily visiting from Thursday to Saturday.

  • Q: What region does Puebla’s tourism market primarily target?

    A: The southeastern region of Mexico.