Background on Concanaco and its Relevance
Confederación de Cámaras Nacionales de Comercio, Servicios y Turismo (Concanaco-Servytur) is a prominent organization representing various business sectors in Mexico. As the voice of small and medium-sized enterprises, Concanaco plays a crucial role in fostering economic growth and development across the country.
The Great Escape Initiative
In an effort to stimulate domestic tourism and bolster the economy, Concanaco, in collaboration with Claudia Sheinbaum’s government, launched the “Great Escape” initiative. This program aims to encourage internal travel by offering exclusive promotions and discounts from various businesses, including renowned hotel chains like Barceló and Grupo Presidente.
Key Participants in the Great Escape
- Hotel Chains: Five-star hotel chains such as Barceló and Grupo Presidente have joined the initiative, providing attractive packages for travelers.
- Tour Operators: Transportadora Turística Senderos del Jaguar (Chiapas) and Descubre Huatulco are offering enticing vacation packages.
- Restaurants: Nakú, a Papanteco restaurant in Veracruz, and Un latido cafetero in Pátzcuaro, Michoacán, are providing special deals on food and beverages.
- Transportation Services: DIDI offers discounts on transportation, while convention spaces like ANUIES Valle de Bravo present attractive offers.
Registration and Oversight
Starting on Tuesday, businesses from the tourism, services, and consumption sectors can officially register on the digital platform www.lagranescapada.com.mx. This registration process is part of the national activation economy program, La Gran Escapada, led by Concanaco.
Octavio de la Torre de Stéffano, the president of Concanaco, expressed his satisfaction with the immediate response from businesses: “The enthusiasm shown by companies in the first hours demonstrates the sector’s commitment to strengthening tourism as an economic driver. This initiative opens a national stage for businesses of all sizes looking to attract visitors and create value in their communities.”
The Procuraduría Federal del Consumidor (Profeco) is monitoring the program’s execution to ensure a positive consumer experience, prevent fraud, and avoid misleading advertisements.
Impact and Expansion
The Great Escape aims to positively impact local economies, promote domestic tourism, and strengthen the connection between responsible consumption and regional development.
Chambers of commerce across the country are driving this commercial strategy, with press conferences already held in 13 states: Tamaulipas, Coahuila, Tabasco, Zacatecas, Yucatán, Durango, Veracruz, Michoacán, Chiapas, Hidalgo, San Luis Potosí, Nayarit, Querétaro, and soon in Baja California Sur and Baja California.
The platform www.lagranescapada.com.mx will remain open for business registration until May 29, 2025. Participating businesses will have the opportunity to showcase their products, services, and tourism experiences nationwide during the promotional period from May 30 to June 1, 2025.
Key Questions and Answers
- What is the Great Escape? The Great Escape is a nationwide initiative by Concanaco and Claudia Sheinbaum’s government to stimulate domestic tourism and support local businesses through exclusive promotions and discounts.
- Who are the key participants? Major participants include five-star hotel chains like Barceló and Grupo Presidente, tour operators such as Transportadora Turística Senderos del Jaguar and Descubre Huatulco, restaurants like Nakú and Un latido cafetero, and transportation services such as DIDI and ANUIES Valle de Bravo.
- When does registration begin? Registration began on Tuesday and will continue until May 29, 2025.
- What is the purpose of the Great Escape? The initiative aims to positively impact local economies, promote domestic tourism, and strengthen the link between responsible consumption and regional development.
