8 Financial Strategies to Survive Gentrification and Rising Rents

Web Editor

July 15, 2025

a piggy bank with a key in it and a lot of other items in the background with a city in the backgrou

Understanding Gentrification and Its Impact on Affordable Housing

Have you heard of the term gentrification and want to understand its impact on affordable housing access? This urban phenomenon refers to the escalation of traditional neighborhoods and districts, the arrival of new residents with higher purchasing power, and subsequently, the forced displacement of long-time residents.

Alicia Galindo, Director of the Master’s in Finance at EGADE Business School, Tecnológico de Monterrey, explains that this phenomenon has intensified in Mexico’s major cities. “Although the term sounds technical, it describes what many people experience daily.”

Key Financial Strategies to Navigate Gentrification

  1. Evaluate the cost-benefit of your location. Renting further away from work may result in higher transportation costs and time expenditure. Calculate if the savings are genuinely worthwhile.
  2. Demand a formal contract and analyze crucial clauses:
    • Duration and terms
    • Renewal conditions and rent increases
    • Deposit and refund policies
    • Penalties for early termination
  3. Avoid risky schemes like rents in dollars or informal rentals (e.g., Airbnb).
  4. Be cautious of irregular practices by some landlords in gentrifying areas. Ensure your agreement is legal and transparent.
  5. Plan for the medium term:
    • Consider your long-term stay in the residence.
    • Negotiate multi-annual contracts with predefined increments.
    • Research price trends in the area.
    • Avoid frequent moves due to excessive rent hikes.
  6. Consider tenant protection insurance.
  7. Analyze the potential for property appreciation and access to essential services (education, commerce, transport).

Gentrification: A Social Justice Challenge

Galindo, from the Tecnológico de Monterrey, concludes that gentrification is not merely a real estate phenomenon but also a social justice and right to dignified housing challenge.

Key Questions and Answers

  • What is gentrification? Gentrification refers to the escalation of traditional neighborhoods and districts, the arrival of new residents with higher purchasing power, and subsequently, the forced displacement of long-time residents.
  • Why is understanding gentrification important? Understanding gentrification helps individuals navigate its financial implications and protect their right to affordable housing.
  • What are some financial strategies to cope with gentrification? Strategies include evaluating location costs, demanding formal contracts, avoiding risky schemes, planning for the medium term, considering insurance, and analyzing property appreciation potential.
  • What is the broader significance of gentrification? Gentrification poses a social justice challenge and impacts the right to dignified housing.