Volkswagen Expands SUV Offering in Mexico with the New Terra
Volkswagen is expanding its SUV lineup in Mexico with the arrival of the new Terra, a compact model that joins entry-level offerings like the Nivus and Taigun under the Volkswagen brand.
Developed on the MQB A0 platform, the Terra boasts high levels of passive and active safety along with advanced ADAS features. The three versions cater to various budgets, from the essential option to the fully-equipped model with significant comfort elements.
Safety Features
In terms of safety, the Terra comes equipped with six airbags, a front collision warning system with emergency braking and cruise control, among other features.
Effortless Driving
One of its key attributes is its compact size, ideal for city driving while offering ample interior space for four adult passengers. Measuring 4.1 meters in length, nearly 1.8 meters in width, and 1.5 meters in height, the Terra is easy to maneuver.
The design, led by José Carlos Pavone, Head of Design for the Americas, showcases several innovations. These include a pronounced front fascia, well-defined wheel arches, and distinct side lines. Additional features include split daytime running lights (a new addition to the brand) and headlights that change illumination patterns when braking.
Version-specific details, such as wheel size (16″ or 17″), material (steel or aluminum), rear spoiler (only available in the Highland version), and trim color, further distinguish each variant.

Among its versions, noticeable aesthetic changes include 16″ and 17″ steel or aluminum wheels, and the rear spoiler available only in the Highland version.
As an entry-level vehicle, rigid materials are predominant. However, this is overshadowed by the good finishes, notable assembly quality, and material combinations.
The top-tier Highland version features a 10.2″ digital instrument cluster and a 10″ floating central display as standard, with wireless Apple CarPlay and Android Auto. Additional features include a wireless charging pad, steering wheel with paddle shifters (Highland version), and USB-C charging ports in the center console and second row.
Key Questions and Answers
- What is the new Volkswagen Terra? The Terra is a compact SUV designed and assembled in Brazil, expanding Volkswagen’s entry-level vehicle offerings in Mexico.
- What safety features does the Terra offer? The Terra comes with six airbags, front collision warning with emergency braking and cruise control, and other advanced safety features.
- What are the Terra’s dimensions and how does it perform on the road? Measuring 4.1 meters in length, nearly 1.8 meters in width, and 1.5 meters in height, the Terra is easy to maneuver in cities while offering ample space for four adult passengers.
- What design elements distinguish the Terra’s versions? Version-specific details include wheel size (16″ or 17″), material (steel or aluminum), rear spoiler (only available in the Highland version), and trim color.
- What are the interior features of the Terra, especially in the Highland version? The Highland version boasts a 10.2″ digital instrument cluster, 10″ floating central display with wireless Apple CarPlay and Android Auto, wireless charging pad, steering wheel with paddle shifters, and USB-C charging ports in the center console and second row.