Strengthening Customer Support with a Specialized Roadside Assistance Provider
JAC Motor, an automotive company, announced that Iké Asistencia, a Mexican company specializing in roadside assistance solutions, will join as a strategic ally. This partnership aims to guarantee roadside assistance for all JAC vehicles in Mexico, establishing direct feedback channels with customers.
Enhanced Customer Support Across Mexico
Through this agreement, JAC Motor seeks to bolster customer service nationwide, ensuring quicker responses, comprehensive coverage, and an enhanced experience that reinforces customer trust. The automotive brand explained that this collaboration will provide a wide range of services, including towing, jump-starting, tire changes, fuel/liquid delivery, locksmith services, legal advice online, and general automotive references. These services will be available 24/7 across Mexico.
Additionally, customers will have access to travel benefits such as accommodation, transportation, and taxi services in case of vehicle breakdown.
JAC Mexico and Giant Motors Latin America (GML) Drive Innovation in Automotive After-Sales Service
JAC Mexico, assembled and commercialized by Giant Motors Latinoamérica (GML), revealed that Iké Asistencia, a specialized roadside assistance provider in the country, will become a strategic ally of the brand.
This initiative is part of JAC Mexico and GML’s strategy to establish a differentiated customer service model in the automotive industry, promoting after-sales service innovation and strengthening customer confidence among the nearly 100,000 clients who have chosen the brand in Mexico.
JAC’s Commitment to Customer Trust
Isidoro Massri, JAC’s General Director, stated: “With this alliance, we reinforce our commitment to providing tranquility and support to those who trust us, adding Iké’s experience and capabilities to our operations. Undoubtedly, this action aligns with our vision of becoming the most valued brand in the automotive industry.”
Massri further emphasized, “I am convinced that customer trust is built in every detail, especially during unexpected moments.”
Key Questions and Answers
- Who is Iké Asistencia? Iké Asistencia is a Mexican company specializing in roadside assistance solutions.
- What services does Iké Asistencia provide? Their services include towing, jump-starting, tire changes, fuel/liquid delivery, locksmith services, legal advice online, and general automotive references. They also offer travel benefits like accommodation, transportation, and taxi services in case of vehicle breakdown.
- Why did JAC Motor partner with Iké Asistencia? The partnership aims to guarantee roadside assistance for all JAC vehicles in Mexico, establish direct feedback channels with customers, and enhance customer support nationwide.
- What is JAC Mexico and GML’s strategy? Their strategy involves establishing a differentiated customer service model in the automotive industry, promoting after-sales service innovation, and strengthening customer confidence.
- What is Isidoro Massri’s vision for JAC? Massri aims to make JAC the most valued brand in the automotive industry by providing tranquility and support to customers, especially during unexpected moments.
