Background on Carrefour and Super A
Carrefour, a leading global retail group, has recently finalized the acquisition of Super A, a small Mendoza-based chain in Argentina. This move is part of Carrefour’s ongoing process of selling its local assets in Argentina, while simultaneously focusing on strategic expansion.
Details of the Acquisition
Super A, owned by Sauda until recently, consists of 16 strategically located stores across Mendoza province. The transaction includes the transfer of these locales, which will now become part of Carrefour’s network. The 60 local employees will join Carrefour’s workforce, bringing the company’s total Argentinian employment to over 17,000.
Store Transformation and Timeline
In the coming weeks, Super A stores will undergo a branding change to reflect Carrefour’s identity. Operations will commence under the Carrefour banner during September, as per the company’s statement.
Carrefour’s Expansion Strategy
David Collas, Carrefour Argentina’s Executive Director, emphasized the company’s commitment to being the preferred retail option in each neighborhood across the 22 provinces where they operate. With this acquisition, Carrefour has doubled the number of planned Express format openings for the year.
- Current Retail Presence: Carrefour already operates over 700 proprietary stores in Argentina, making it the country’s largest retail chain.
- Express Format Growth: Following the acquisition of these new stores, Carrefour’s Express format has surpassed 500 locations. The company aims to open 100 new stores as part of its expansion plan from 2025 to 2027.
- Prioritizing Job Continuity: During negotiations with Carrefour, Super A’s owners prioritized job continuity for their employees.
Impact on the Argentinian Retail Market
This acquisition strengthens Carrefour’s position in Argentina’s retail sector, allowing them to expand their Express format and solidify their presence in key markets. The move also ensures job continuity for Super A’s employees, contributing to the local economy and maintaining consumer choice in the region.