Overview and Relevance
The Mexican retail sector anticipates a 10% annual growth in sales for Mother’s Day, projecting an estimated economic spillage of 88 billion pesos in 2025. This amount represents the highest price since the pandemic, making it the most significant figure in the past five years.
National Projections
According to the Confederation of National Chambers of Commerce, Services and Tourism (Concanaco-Servytur), each person is expected to spend between $500 and $5,000 on Mother’s Day gifts and celebrations. This spending is projected to bolster domestic consumption, which is crucial for the Mexican economy as it recovers from recent challenges.
Mexico City Projections
The National Chamber of Commerce, Services and Tourism (Canaco CDMX) forecasts that Mother’s Day celebrations in the capital will generate an economic spillage of 5,374 million pesos in 2025. This represents a 15.8% increase compared to the 4,639 million pesos recorded in 2024.
Canaco CDMX data indicates that the projected sales in 2025 will be the highest in seven years, although they rank third lowest in this period. The growth was 40% in previous years like 2023 and 2024. The average spending per celebration is estimated to be $1,900 for each of the 2.87 million mothers in Mexico City, accounting for 66.7% of the capital’s total women (4.31 million).
Impact on Local Businesses
Approximately 5 million economic units in the commerce, services, and tourism sectors will benefit from this celebration, primarily in industries such as restaurants, florists, bakeries, clothing stores, footwear, jewelry, electronics, home appliances, and perfumes.
Popular Gifts
Common gifts for Mother’s Day include flowers, chocolates, clothing, accessories, and even household items.
Economic Significance
“This meaningful occasion directly impacts nearly 5 million economic units in the commerce, services, and tourism sectors, primarily in industries like restaurants, florists, bakeries, clothing stores, footwear, jewelry, electronics, home appliances, and perfumes,” stated Octavio de la Torre, president of Concanaco.
Entrepreneurial Context
The National Entrepreneurship Observatory (ONEM) reports that 19% of entrepreneurs in Mexico are mothers, many leading their own businesses.
Key Questions and Answers
- What is the projected annual growth in Mother’s Day sales? The retail sector anticipates a 10% annual growth in sales for Mother’s Day.
- What is the estimated economic spillage for Mother’s Day in 2025? The estimated economic spillage for Mother’s Day in 2025 is 88 billion pesos.
- How much do people expect to spend on Mother’s Day gifts and celebrations? Each person is expected to spend between $500 and $5,000.
- What is the projected economic spillage for Mother’s Day celebrations in Mexico City in 2025? The projected economic spillage for Mother’s Day celebrations in Mexico City in 2025 is 5,374 million pesos.
- How many mothers are there in Mexico City, and what percentage do they represent of the total women population? There are 2.87 million mothers in Mexico City, representing 66.7% of the total women population (4.31 million).
- Which sectors are expected to benefit the most from Mother’s Day sales? The sectors expected to benefit the most are beauty and personal care, restaurants, clothing and footwear, sweets and chocolates, flowers, jewelry, perfumes, household items, and technology.
- What percentage of entrepreneurs in Mexico are mothers? 19% of entrepreneurs in Mexico are mothers.
