Mother’s Day: Investment as a Key Tool for Women’s Well-being

Web Editor

May 9, 2025

a woman is holding a child and looking at a laptop screen while holding a piece of paper in her hand

The Rising Trend of Financially Empowered Mothers

Globally, an increasing number of women are taking charge of their family’s finances and home economics, making financial literacy a crucial necessity. In Mexico, with over 38 million women being mothers according to the National Institute of Statistics and Geography (INEGI), many are not only responsible for child-rearing but also actively engaging in financial strategies.

Mothers Embracing Investment

Today, more women, including mothers, are planning, making decisions, and investing with a future-oriented vision. Mike Ramírez, founder of Blun.M2, a firm specializing in mortgage foreclosures, attributes this shift to a growing awareness of securing family futures, diversifying income, and achieving financial freedom.

“More and more mothers are losing their fear of investing and becoming protagonists of their financial freedom, exploring traditional instruments like CETES as well as alternatives such as mortgage foreclosures,” explains Ramírez.

Investment Among Mothers

An increasing number of women, many of whom are mothers, are breaking stereotypes and taking control of their financial future. According to the National Financial Wellness Survey 2023, 46% already view investment as a key tool for their well-being, nearing the 54% of men.

As we approach Mother’s Day on May 10th, it’s a fitting time to remember that for many mothers, investing isn’t just about generating returns; it’s about ensuring a better future for their children and progressing towards economic independence. Investing also means caring, planning, and building.

Getting Started with Investment

Investing doesn’t require financial expertise, but rather being informed and having professional advice. Blun.M2 recommends the following initial steps:

  1. Define your financial goals: Do you want to generate additional income? Ensure your children’s education? Build a retirement nest egg?
  2. Know your options: From traditional instruments like CETES to mortgage foreclosures, understanding the range of available alternatives is crucial.
  3. Seek specialized advice: Having the support of legal, financial, and real estate experts is fundamental for secure investing.

Key Questions and Answers

  • What is driving the rise in mothers investing? Increased awareness of securing family futures, diversifying income, and achieving financial freedom.
  • Why is investment important for mothers? It’s not just about generating returns but ensuring a better future for their children and progressing towards economic independence.
  • What are the initial steps to start investing? Define your financial goals, know your options, and seek specialized advice.