Guanajuato Secures Major Japanese Investment: 513 Jobs Created

Web Editor

May 13, 2025

a man and woman sitting at a table with flags on it and a gold trophy in front of them, Chizuko Yosh

Background on Guanajuato and its Relevance

Guanajuato, a Mexican state, has solidified its position as the leading recipient of Japanese investment in México. Following a productive work trip to Japan, the state government successfully secured commitments worth $105.8 million, which will create 513 direct jobs. This achievement was announced by Governor Libia Denisse García Muñoz Ledo.

Investment Details and Benefits

The agreements reached during the trip ensure optimal conditions for businesses in legal, labor, and operational sectors. The state’s subsecretariat of Foreign Investment Attraction will provide personalized support, facilitating specialized services and streamlined processes for investors. Cristina Villaseñor Aguilar, the state’s Secretary of Economy, explained this to El Economista.

Investment Breakdown

  • Abasolo de Senyo: A new plant will be constructed, focusing on manufacturing bearings for the automotive and aeronautical industries. This investment amounts to $20 million, creating 70 direct jobs.
  • Nagase Atecs Joint Venture: The company will invest $11 million in a new plant in León, specializing in vertical injection plastic technology—a first outside of Japan. This project will generate 130 direct jobs.
  • NHK Spring: The company announced a $55 million investment for a new plant alongside its existing Irapuato facility. This will create 233 direct jobs, strengthening its export markets, primarily the United States.

The governor emphasized that these companies are not bringing scaled-down versions of their Japanese plants but the same cutting-edge technology, demonstrating confidence in Guanajuato’s talent and infrastructure.

Impact on the Region

Investments in cities like León, Irapuato, and Celaya benefit the entire region. A company established in one city can source materials from Salamanca or Valle de Santiago. Programs like the Supplier Day will connect new businesses with local suppliers, including micro and small enterprises (mipymes).

Strengthening Automotive Sector

Guanajuato currently hosts four automakers, producing over 900,000 vehicles annually with the potential to surpass 1 million units. These companies directly employ more than 220,000 people and generate around 26,000 annual exports.

CEO Confidence

During a meeting at Mazda’s Japan headquarters, top executives, including global CEO Masahiro Moro, reaffirmed their trust in Guanajuato as a crucial base for their operations, having been present in the state for 14 years.

Toyota City Commitment

The delegation confirmed Toyota’s commitment to Guanajuato, where the company has invested $2.3 billion, creating 2,800 direct jobs.

Key Questions and Answers

  • What is Guanajuato’s significance in Japanese investment? Guanajuato is the leading recipient of Japanese investment in México, having secured $105.8 million in commitments during a recent work trip to Japan.
  • How many jobs will be created? These investments will generate 513 direct jobs in Guanajuato.
  • What types of industries are being supported? The investments support legal, labor, and operational sectors, with a focus on automotive and aeronautical industries.
  • How does Guanajuato benefit from these investments? The region benefits from increased employment opportunities, strengthened export markets, and the potential for further growth in the automotive sector.