BBVA Commits to Long-term Growth in Mexico
BBVA has announced a historic investment of over $1 billion (approximately 4,570 million euros) in Mexico over the next six years. This significant commitment, according to Carlos Torres, BBVA’s global chairman, signifies not just financial investment but also confidence and a long-term vision for the country.
“This is a commitment to the more than 30 million customers we serve in the country,” Torres emphasized.
Torres further stated, “When Mexico grows, we all grow. BBVA is with Mexico, and Mexico can always count on BBVA.”
Investment Details by Eduardo Osuna, BBVA Mexico’s Vice President and CEO
Eduardo Osuna, BBVA Mexico’s Vice President and CEO, elaborated on the investment details. He mentioned that this substantial amount will be allocated towards technology, physical infrastructure, and other sectors.
“We will invest over $1 billion in the next six years in technology, physical infrastructure, and continuing to transform this bank,” Osuna declared. He added, “When we say over $1 billion, it’s because technology advances so rapidly that we need to adjust where we direct this investment.”
Osuna highlighted that BBVA’s bet on Mexico is long-term. In 2025, a new strategic plan was initiated, which includes this historic investment of over $1 billion over the next six years.
The strategic plan, Osuna explained, focuses on understanding customer needs with a strong emphasis on sustainability and financial inclusion.
BBVA is the largest bank operating in Mexico, which is its primary market. By the end of the first quarter of 2025, BBVA globally reported a profit of 2,698 million pesos, with Mexico contributing over 45% to this result.
Key Questions and Answers
- What is the total investment BBVA has announced for Mexico? BBVA has committed to investing over $1 billion (approximately 4,570 million euros) in Mexico over the next six years.
- Who announced this investment, and what does it signify? The announcement was made by Carlos Torres, BBVA’s global chairman. This investment represents not just financial commitment but also confidence and a long-term vision for Mexico.
- How will this investment be allocated? The funds will be directed towards technology, physical infrastructure, and other sectors to continue transforming the bank.
- What is the significance of this investment for BBVA’s operations in Mexico? BBVA is the largest bank operating in Mexico, and this investment underscores its long-term commitment to the country. The strategic plan initiated in 2025 includes this historic investment.
- How has Mexico contributed to BBVA’s global performance? By the end of the first quarter of 2025, Mexico accounted for over 45% of BBVA’s global profit of 2,698 million pesos.
