Leapmotor Partnership: A Bold Move in Mexico’s EV Market
Stellantis has announced a strategic alliance with Chinese automaker Leapmotor, targeting the Mexican market with electric vehicles (EVs). This partnership aims to introduce Leapmotor’s REEV (Range Extended Electric Vehicle) technology, focusing on extended range and affordability. The initial models, Leapmotor B10 and C10 SUVs, are expected to offer combined ranges exceeding 1,100 kilometers and competitive pricing. The B10 is estimated to be below 600,000 Mexican pesos, while the C10 is expected to be under 700,000 Mexican pesos. This strategy aims to democratize electric mobility by providing affordable options backed by Stellantis’ extensive distribution and after-sales network in Mexico.
Leapmotor’s new division will focus on fully electric vehicles, emphasizing performance and Italian design DNA.
Alfa Romeo Junior: Controversy and Compact Design
Alfa Romeo unveiled its first fully electric SUV in the B-segment, the Alfa Romeo Junior. Originally named “Milano” in honor of the brand’s hometown, the name was changed to “Junior” due to a legal dispute in Italy. The Junior retains Alfa Romeo’s iconic Italian and sporty design DNA in a more compact, modern format. Available in Europe with electric powertrains up to 153 hp, including the high-performance Veloce fully electric model, Stellantis has registered the industrial property of the model in the region. However, its official launch in Mexico is still pending confirmation.
The compact SUV’s arrival in Mexico by mid-2026 is growing more likely, bringing Alfa Romeo’s performance DNA to the market.
Jeep Cherokee 2026: A Strong Local Focus
Stellantis has confirmed the return of the iconic Jeep Cherokee midsize SUV, with production set to take place at Stellantis’ Toluca plant in Mexico. The renovated model is expected to hit the market in Q1 2026, highlighting Mexico’s strategic importance to Stellantis. This decision ensures quicker supply for the national market and potential regional exports.
The new Cherokee breaks from its predecessor’s design, adopting a more square and robust appearance that recalls the line’s utilitarian roots. This change goes beyond aesthetics, as interior space has been optimized, promising up to 30% more cargo volume than its predecessor—a critical factor in the competitive family SUV segment. The Cherokee’s return with national production, a redesigned look, and hybrid technology strengthens Stellantis’ SUV portfolio in Mexico. More details on versions, equipment, and pricing are expected closer to its anticipated launch in February or March 2026.
The Cherokee returns with performance and practicality improvements, produced in Toluca.
Fiat Pulse Abarth Stranger Things: Blending Speed and Pop Culture
Stellantis has launched the Fiat Pulse Abarth Stranger Things special edition in Mexico, merging high-performance driving with pop culture. This limited-edition (111 units) subcompact SUV, developed in collaboration with Netflix, celebrates the latest season of the popular series.
Distinctive features evoke the 80s atmosphere and “Upside Down” world, including embroidered leather sport seats and a numbered plaque. Mechanically, it retains the powerful 1.3L Turbo engine delivering 173 hp and 198 lb/ft of torque, capable of reaching 100 km/h in 8 seconds thanks to its “Poison” mode. This limited-edition appeals to nostalgia and collectors, infusing fantasy into everyday performance.
Stellantis’ special editions, like the Pulse Abarth Stranger Things, resonate well with Mexican consumers.
A Vibrant Automotive Future with Stellantis’ Strategy
Stellantis’ upcoming automotive landscape is a vibrant mosaic, with Chinese innovation and electrification making strong inroads, European luxury brands adapting to the new era, and American classics giving way to fresh perspectives. All these elements are infused with the appeal of special editions that capture the spirit of the times.
