About Alpura and its Significance
Alpura, a Mexican producer and marketer of milk and dairy products, anticipates 2025 to be a record-breaking year in terms of investment, product launches, and profitability. The company’s General Director, Tanya Avellán, emphasized their commitment to innovation and understanding consumer needs.
Investments and Product Launches
Alpura has already begun deploying a 10,000 million pesos investment announced in July 2021 for the next four years, focusing on infrastructure projects, plant maintenance, and product innovation. In the second half of 2022 alone, Alpura launched new products such as their Greek yogurt line, investing over 150 million pesos in development, production, and promotion.
Moreover, the company ventured into the ice cream category and relaunched its cheese portfolio.
Financial Performance
René Osorio, Alpura’s Manager for Indulgence Yogurt and Flavored Milk, highlighted the expectation of high single-digit growth this year after registering low single-digit growth in previous years. He also anticipated double-digit increases in profitability due to enhanced cost efficiency, improving the company’s lactose product margins.
Key Financial Indicators in 2024
- Net Income: Alpura reported a net income of 107.9 million pesos in 2024, marking a 16.9% increase from the 92.3 million pesos in 2023.
- Operating Cash Flow: The net operating cash flow was 61.8 million pesos.
- Investments in Machinery and Equipment: Alpura invested 14.7 million pesos in machinery and equipment.
- Total Assets: Total assets increased by 10.4%, from 5,214 million pesos to 5,759 million pesos.
- Equity: Accountable equity rose 13.4%, from 829 million pesos in 2023 to 940 million pesos in 2024.
Future Plans and International Expansion
Although Alpura will prioritize domestic growth for now, René Osorio mentioned that international expansion, particularly to the United States, could resume within three years. The decision not to expand internationally in recent times is strategic, focusing on strengthening and diversifying their product portfolio in Mexico by 2025 and 2026, as well as gaining market share in new categories like Greek yogurt, ice cream, and cheese.
Greek Yogurt Category Growth
René Osorio pointed out Greek yogurt as one of the fastest-growing categories in Mexico’s dairy market, with a more than two percentage point increase in household penetration over the past year. Alpura aims to capture 10 percentage points of market share in this segment within the next two years, starting production at over 250,000 liters and closing the year with approximately 2 million liters.
