About Grupo Bachoco
Grupo Bachoco is a prominent Mexican company specializing in the production and distribution of poultry, pork, and beef products. As one of Mexico’s leading avian producers and among the top ten globally, Bachoco’s offerings are available in major supermarket chains and convenience stores such as Costco, Sam’s Club, Walmart, Superama, HEB, and OXXO.
The “Hecho en México” Initiative
The Mexican federal government launched the “Hecho en México” (Made in Mexico) initiative to encourage local production and consumption. This program aims to promote the authenticity of Mexican-origin products through a distinctive label.
Bachoco’s Commitment
Grupo Bachoco has decided to incorporate the “Hecho en México” label on all its products, reinforcing its identity in both domestic and international markets where it operates, including the United States, South Korea, and New Zealand. The company believes that displaying this label will extend the prestige of Mexican brands and products worldwide.
Impact on the Mexican Economy
The participation of Mexican agroalimentary companies in this initiative is significant, as highlighted by Bachoco. The sector contributes approximately 3.9% to Mexico’s Gross Domestic Product (GDP) and provides employment for nearly 10 million people, according to data from the National Institute of Statistics and Geography (Inegi).
Poultry Production in Mexico
In 2024, Mexico’s poultry production reached a record high of over 4.5 million tonnes, positioning the country as one of the world’s leading chicken exporters. This information is provided by the Secretaría de Agricultura y Desarrollo Rural (Sader).
Key Questions and Answers
- What is Grupo Bachoco? Grupo Bachoco is a major Mexican producer and distributor of poultry, pork, and beef products.
- What is the “Hecho en México” initiative? The “Hecho en México” initiative is a government-led program promoting local production and consumption by certifying the authenticity of Mexican-origin products through a distinctive label.
- Why is Bachoco incorporating the “Hecho en México” label? Bachoco aims to reinforce its brand identity in both domestic and international markets, extending the prestige of Mexican products worldwide.
- How does this initiative impact the Mexican economy? The agroalimentary sector, including Bachoco, contributes around 3.9% to Mexico’s GDP and employs nearly 10 million people.
- What is the significance of Mexico’s poultry production? In 2024, Mexico achieved a record-breaking poultry production of over 4.5 million tonnes, making it one of the world’s leading chicken exporters.