NiCE to Acquire Cognigy for $955 Million to Integrate AI Technology into Customer Service Solutions

Web Editor

August 21, 2025

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Background on NiCE and Cognigy

NiCE, a leading provider of customer service technology solutions, has announced its plan to acquire Cognigy, a conversational AI company, for $955 million. This acquisition will grant NiCE access to Cognigy’s advanced AI technology, which can be integrated into its applications for banks, governments, and telecommunications companies.

Financial Details of the Acquisition

The transaction will be financed using NiCE’s available funds, and its closure is subject to regulatory conditions. The deal is expected to close in the fourth quarter of 2025.

  • The acquisition price includes a temporary holdback of approximately $50 million, consisting of $25 million in cash and $158,000 in American Depositary Shares.

Scott Russell, NiCE’s CEO, stated: “This is a historic moment for NiCE, a strategic decision that optimizes our innovation agenda and sets a new standard for customer experience in the age of AI.”

Russell further added, “By incorporating a leading enterprise-grade conversational AI market player, we accelerate global AI adoption, expand into new global markets, and create value for our customers, partners, and shareholders.”

Cognigy’s AI Technology and Clientele

Cognigy.AI, Cognigy’s flagship platform, enables businesses to deploy AI agents that think, adapt, and act independently to deliver human-like service in sectors such as banking and telecommunications.

Cognigy currently serves prestigious brands like Mercedes-Benz, Toyota, Nestlé, and Lufthansa Group.

Philipp Heltewig, Cognigy’s co-founder and CEO, commented: “This transaction represents a new step for Cognigy and offers potential opportunities for our clients and employees. NiCE’s constant focus on innovation will accelerate our growth and enhance the value we provide to our clients and partners.”

Key Questions and Answers

  • What is the main reason behind NiCE’s acquisition of Cognigy? NiCE aims to integrate Cognigy’s advanced conversational AI technology into its customer service solutions for banks, governments, and telecommunications companies.
  • How much will NiCE pay for Cognigy, and what are the financing details? NiCE will pay $955 million for Cognigy, financed by its available funds. The acquisition price includes a temporary holdback of approximately $50 million.
  • What does Cognigy’s AI technology enable businesses to do? Cognigy.AI allows companies to deploy AI agents that can think, adapt, and act independently to deliver human-like service in various sectors.
  • Which well-known companies does Cognigy currently serve? Cognigy provides its services to Mercedes-Benz, Toyota, Nestlé, and Lufthansa Group.
  • How will this acquisition benefit both NiCE and Cognigy? The acquisition is expected to accelerate global AI adoption, expand into new markets, and create value for both companies’ customers, partners, and shareholders.