Marc Randolph, Netflix Co-Founder: AI is a Giant Opportunity for Entrepreneurs

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September 26, 2025

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Background on Marc Randolph and Relevance

Marc Randolph, co-founder and former CEO of Netflix, is a prominent figure in the tech industry. His insights on artificial intelligence (AI) are particularly valuable for aspiring entrepreneurs, as he emphasizes the transformative potential of AI in today’s business landscape.

AI: A More Disruptive Force than the Internet

During his speech at VTEX Connect LATAM 2025, Randolph highlighted that AI is more disruptive than the Internet. He explained that while large corporations might view AI as a threat, it presents an unparalleled opportunity for startups to innovate and scale their businesses.

“AI is more disruptive than the Internet because it will transform all businesses worldwide,” Randolph stated. “If you have a large business, that might be frightening, but if you’re an early-stage entrepreneur, this is your opportunity.”

Discover a Hard-to-Replicate Differentiator

Randolph reminded the audience that 20 years ago, the Internet disrupted every industry. Now, AI is bringing another revolution, and it’s the perfect time for entrepreneurs to leverage this technology.

He advised budding entrepreneurs to create a hard-to-replicate differentiator, ensuring that when competitors emerge, it takes them time to catch up.

“With millions of companies already using AI, you not only need to differentiate yourself from your primary competitor but also from all the other AI startups out there,” Randolph added.

Don’t Fear AI, Embrace It

Although innovation and disruption can be challenging, Randolph encourages entrepreneurs to take risks and embrace AI. He pointed out that AI enables the rapid construction of solutions with minimal resources, allowing for quicker model adjustments.

Randolph noted that similar to the dot-com bubble, where around 80-90% of companies failed, the same fate awaits many AI businesses in the next five years. However, he believes that those who master AI will thrive.

“So take the leap,” Randolph urged. “I support you. This is the time for any entrepreneur to dive deep into AI and seize the opportunity to reshape not just your reality, but perhaps the entire reality.”

Key Questions and Answers

  • Q: Why should entrepreneurs view AI as an opportunity rather than a threat?

    A: AI is more disruptive than the Internet, offering transformative potential for startups to innovate and scale their businesses.

  • Q: What advice does Marc Randolph give to entrepreneurs regarding differentiation in the age of AI?

    A: Create a hard-to-replicate differentiator to ensure competitors struggle to catch up.

  • Q: How should entrepreneurs approach the challenges of innovating with AI?

    A: Embrace AI and take calculated risks, as it enables rapid construction of solutions with minimal resources.

  • Q: What can entrepreneurs expect in the future of AI businesses?

    A: Similar to the dot-com bubble, many AI companies will fail, but those who master AI will thrive and reshape industries.