BBVA’s Perspective on Mexico’s Economic Outlook: “Plan México as a Countercyclical Policy”

Web Editor

May 7, 2025

a man in a suit sitting at a desk with a phone in his hand and a flag in the background, Eduardo Lef

Introduction to Eduardo Osuna and BBVA México

Eduardo Osuna, the Vice President and General Director of BBVA México, recently shared his insights on Mexico’s economic outlook and the potential of “Plan México” as a countercyclical policy. BBVA, one of the largest financial institutions in Mexico and Latin America, plays a crucial role in shaping the country’s economic landscape.

Mexico’s Challenging Growth Prospects in 2025

Osuna acknowledges that Mexico will face a difficult growth scenario in 2025, primarily due to trade uncertainty and the ongoing judicial reform. He explains that Mexican businesses are currently in a wait-and-see mode, which is reflected in reduced investment and employment growth.

Turning the Tide: Opportunities Amidst Uncertainty

Osuna emphasizes the importance of focusing on aspects within our control, such as addressing Mexico’s infrastructure challenges and capitalizing on the tourism sector. He highlights the need for clear regulations and swift execution of projects to stimulate growth.

Key Infrastructure Issues in Mexico

Osuna points out critical infrastructure deficiencies, including insufficient road and port investments in recent years. He also mentions the underinvestment in the energy sector, which has led to a narrowing gap between energy production and demand, leaving limited room for maneuver.

Tourism as a Growth Opportunity

BBVA recently launched a program in collaboration with the government to boost Mexico’s tourism sector. Osuna believes that this sector presents a significant opportunity for growth, given the existing investor appetite and the need for clear regulations to guide project execution.

Plan México: A Countercyclical Policy Proposal

Osuna views “Plan México” as a promising countercyclical policy, focusing on internal issues rather than global ones. He stresses the importance of translating good ideas into executable, bankable projects that can generate tangible results as soon as possible.

Key Questions and Answers

  • What is the current economic outlook for Mexico? According to Eduardo Osuna, Mexico will face a challenging growth scenario in 2025 due to trade uncertainty and judicial reform.
  • What are the main infrastructure issues in Mexico? Osuna highlights insufficient investments in road and port infrastructure, as well as underinvestment in the energy sector.
  • Which sectors present growth opportunities for Mexico? Osuna identifies the tourism sector as a significant opportunity, given existing investor appetite and the need for clear regulations.
  • What is Plan México and why is it relevant? Osuna considers “Plan México” a countercyclical policy proposal focusing on internal issues, with the potential to translate good ideas into executable projects.