Overview of Mercado Pago’s Success
Mercado Pago, a fintech company within the e-commerce ecosystem, reached nearly 68 million active monthly users by the end of Q2 2025 in Brazil, Mexico, and Argentina. This represents a 30% annual growth rate.
Key Financial Performance Indicators
- Nearly 68 million active monthly users in Brazil, Mexico, and Argentina
- 30% annual growth rate in active users
- Average number of products used per user increased, as reported in the latest quarterly financial report
Record Growth in Assets Under Management
Mercado Pago’s performance in deposits was a significant driver of the record growth in assets under management, which more than doubled to surpass US$13.8 billion.
According to the company, this outcome is a result of strengthening its fintech proposition, which has increased user interaction.
“We are convinced that offering attractive returns on funds deposited in Mercado Pago accounts is an excellent option for consumers and a powerful tool for customer retention. It’s the fintech equivalent of free shipping, reducing barriers for people to access our platform.”
— Mercado Libre Financial Report
Expansion into Banking Services
In this context, Mercado Pago has formally requested authorization to operate as a multiple-banking institution in Mexico. If granted, the company aims to directly compete in the consumer segment.
- Current ecosystem for the consumption sector includes credit cards, personal loans, insurance, and a yielding account in partnership with Grupo Bursátil Mexicano
- Mercado Pago has over 1.5 million open credit lines in Mexico
Credit Portfolio Growth
Mercado Pago’s credit portfolio grew by 91% annually, reaching US$9.3 billion. This growth was primarily driven by an 118% increase in credit card portfolios, which amounted to US$4 billion (43% of the total).
