Overview of Nubank’s Policy Change
Nubank, known for one of the most flexible work models in the financial sector, requiring only one week of in-office work per quarter, has decided to change its rules. Starting July 2026, the bank will require nearly 9,500 employees to work two days a week in the office, increasing to three days by 2027.
Expansion of Office Spaces
To accommodate everyone, Nubank will expand its offices in São Paulo and establish new units in Campinas, Belo Horizonte, Rio de Janeiro, Buenos Aires (Argentina), Washington DC, Miami, and Palo Alto (all in the United States).
CEO David Vélez’s Communication with Employees
In an extensive letter to employees, Nubank’s founder and global CEO, David Vélez, acknowledged that the decision was not easy and understood that many would not be pleased. He emphasized the significance of this change, stating, “We know that many of you will welcome this decision. For others, it may cause disruptions, especially for those living far from our offices or who joined Nubank for the remote work flexibility.”
Transition Period and Exceptions
Vélez explained that there will be an eight-month transition period for employees to adapt, some exceptions will be made, and new offices will be created. He recognized the remote model’s advantages but also its “hidden costs.”
Importance of In-Person Interaction for Company Culture and Innovation
“Culture is not a document or a set of values on the wall; it’s a living system of habits, energy, and trust built through daily human connection,” Vélez wrote. “In a predominantly remote world, this energy dissipates.”
Regarding innovation, Vélez stated that research shows face-to-face opportunities generate more ideas of higher quality and interact more quickly. “Creativity does not thrive in scheduled calls; it emerges from unplanned interactions.”
Communication Challenges in Remote Work Environments
Vélez also pointed out that communication capabilities decrease significantly in remote settings. “Non-verbal cues disappear, misunderstandings multiply, and multitasking on screens reduces focus.”
Support for Employees During Transition
Nubank has committed to offering relocation assistance to eligible employees but did not provide specifics. “We recognize that some may not feel comfortable with the Nubank we are building,” Vélez said. “However, we encourage you to join us in this exciting new chapter of Nubank’s journey.”
Nubank’s Global Presence
Besides the mentioned offices, Nubank also has central hubs in Bogotá (Colombia) and Mexico City (Mexico), as well as talent centers in Berlin (Germany), Montevideo (Uruguay), and Durham (United States). Vélez resides in Uruguay.
Key Questions and Answers
- What changes is Nubank implementing regarding work presence? Starting July 2026, Nubank will require employees to work two days a week in the office, increasing to three days by 2027.
- Why is Nubank making this change? The company believes that increased in-person interaction fosters a stronger company culture and enhances innovation.
- What support will Nubank provide during this transition? Nubank has committed to offering relocation assistance, though specifics have not been disclosed.
- Where will Nubank expand its office presence? The bank plans to expand in São Paulo and establish new units in Campinas, Belo Horizonte, Rio de Janeiro, Buenos Aires (Argentina), Washington DC, Miami, and Palo Alto (United States).
- What are Nubank’s global locations? Besides the mentioned offices, Nubank has central hubs in Bogotá (Colombia) and Mexico City (Mexico), along with talent centers in Berlin (Germany), Montevideo (Uruguay), and Durham (United States). Vélez resides in Uruguay.
