Background on Alejandro Martínez and Santander Asset Management
Alejandro Martínez, the General Director of Santander Asset Management (SAM), highlighted Mexico’s significant potential for growth in the investment funds market. Santander, a prominent Spanish multinational banking and financial services company, has recognized Mexico’s favorable conditions for investment funds due to the country’s demographic characteristics and its population’s evolving attitudes towards investments.
Growth in Mexico’s Investment Funds Sector
Sustained Expansion: Over the past 24 years, Mexico’s fund savings have tripled their contribution to the Gross Domestic Product (GDP), increasing from 4.3% in 2001 to 13.5% in 2025.
- Annual Compounded Growth: The investment funds industry has grown at a compound annual growth rate of 12.3% since 2001.
- New Investors: Since 2008, 13 million new investors have entered the investment funds market.
Martínez emphasized that these trends indicate a fundamental shift in how Mexican individuals approach participating in markets, particularly through investment funds. This has led to significant opportunities being captured within the investment and savings markets.
Sustaining the Growth Trend
During a press conference, Martínez outlined several structural drivers that suggest the positive trend in Mexico’s investment funds market can be maintained:
- Demographic Dividend: Mexico’s aging population presents a favorable demographic structure.
- Resilient Economy: The country’s economy has shown resilience in the face of global challenges.
- Financial Inclusion: Improvements in financial inclusion have enabled more individuals to participate in investment opportunities.
Martínez expressed confidence that more people will engage in investment markets, starting with increased saving and eventually transforming their savings into investments. This transformation is seen as a crucial indicator of the country’s future prosperity.
Global Capacity with Local Focus
Santander’s global experience and capacity, combined with a local focus, positions them well to capitalize on Mexico’s investment fund potential.
- Local Understanding: Santander prioritizes understanding local and national investors in each of the 10 countries where they operate.
- Global Milestones: SAM Asset Management has surpassed €25 billion in assets under management globally.
- Mexico’s Significance: Mexico now accounts for 10% of Santander Asset Management’s total global assets, making SAM the third-largest asset manager among the 10 countries sampled.
Key Questions and Answers
- Q: What has driven the growth in Mexico’s investment funds sector?
A: The tripled contribution of fund savings to Mexico’s GDP, combined with a 12.3% annual compounded growth rate and the entry of 13 million new investors since 2008, have fueled the expansion. - Q: What factors support continued growth in Mexico’s investment funds market?
A: Structural drivers such as a favorable demographic dividend, resilient economy, and improved financial inclusion contribute to sustained growth. - Q: How does Santander’s global experience and local focus benefit Mexico’s investment funds market?
A: Santander’s deep understanding of local investors and its global capacity enable them to capitalize on Mexico’s investment fund potential effectively.
