The Digitalization of Mexico’s Financial Culture: Challenges and Opportunities

Web Editor

September 19, 2025

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Panel Discussion on Migrating from Traditional Banking to Next-Generation Payment Ecosystems

In 2024, SPEI transactions surpassed 5,300 million, equivalent to 6.5 times Mexico’s GDP, signaling the rapid digital transformation of the financial system. Experts gathered at a panel organized by 2innovate during the third edition of Conversations Innovation Espresso to discuss the shift from traditional banking to next-generation payment ecosystems.

Key Participants

  • Pablo Pereyra Portugal, CRO of 2innovate, emphasized the need for innovation, flexibility, and collaboration among all financial sector actors.
  • Claudia Núñez Sañudo, Director General of Fintech Mexico, highlighted the growth of fintech companies in Mexico and their role in shaping a changing financial culture.
  • José Antonio Quesada, President of the National College of Independent Corporate Directors, discussed the role of independent directors in driving financial sector transformation.
  • Arne Schrenk, Director General of Financial Services at Accenture, addressed the importance of innovation and user-centricity in the face of Mexico’s predominantly cash-based transactions.

Mexico’s Fintech Landscape and Inclusive Finance

Claudia Núñez Sañudo, Director General of Fintech Mexico, reported that Mexico has become a regional hub for fintech innovation with 1,100 companies, including 803 Mexican firms. Despite this growth, only 40% to 50% of the population has access to financial services.

Núñez Sañudo stressed the importance of expanding financial inclusion, which presents opportunities for fintech companies. She noted that a 10% increase in financial inclusion correlates with a 1-2% rise in GDP growth.

The number of fintech users reached 70 million in the past year, with projections of 86 million by 2027, showcasing a rapid growth rate.

The Role of Technology and Regulation

Arne Schrenk, Director of Financial Services at Accenture, pointed out that 82% of transactions in Mexico are still cash-based, pushing banks to innovate and personalize services.

Schrenk also highlighted the impact of Artificial Intelligence on four key areas of finance: customer service, pricing, prospecting, and risk management.

An Unimaginable Evolution

In a separate conversation with El Economista, Pablo Pereyra Portugal, CRO of 2innovate, described the financial system’s evolution as “unimaginable,” with rapid changes necessitating quick adaptation.

Pereyra Portugal mentioned Frame Banking, a cloud-native SaaS platform enabling financial institutions to operate in next-generation transactional ecosystems with maximum security, omnichannel capabilities, and transaction traceability.

Challenges and Opportunities

  • Innovation: Continuous technological advancements require financial institutions to adapt and innovate.
  • Simplicity: Payments should be straightforward, allowing users to send money for cinema tickets with ease.
  • Regulation: Improved regulations and better data protection are essential for the adoption of biometric transactions.

Key Questions and Answers

  1. What is the significance of digitalization in Mexico’s financial culture? Digital transformation has led to over 5,300 million SPEI transactions in 2024, equivalent to 6.5 times Mexico’s GDP.
  2. How are fintech companies contributing to this change? With 1,100 fintech firms in Mexico, including 803 local companies, these businesses are shaping a changing financial culture and driving innovation.
  3. What challenges does the financial sector face? Key challenges include innovation, simplifying transactions, and improving regulations to support emerging technologies like biometric authentication.