Guests: Víctor Rojas Fernández and Adrián Cuello
In this special episode of Oye.Cracks, we are joined by Víctor Rojas Fernández, Director of BBVA’s Enterprise Banking in the USA, and Adrián Cuello, Director of Sustainable Financing at BBVA Mexico. They discuss the unique opportunity that Mexico presents as a hub for smartshoring.
Why Smartshoring Matters
Smartshoring is a strategic approach that combines competitive advantage, sustainability, and innovation in business operations. It involves leveraging the strengths of both onshore and offshore resources to optimize efficiency, reduce costs, and enhance service quality. This model has gained traction as companies seek to balance their operational needs with environmental and social responsibilities.
Mexico’s Potential as a Smartshoring Hub
Mexico has emerged as a prominent player in the global smartshoring landscape due to its robust infrastructure, skilled workforce, and favorable business environment. The country’s strategic location, proximity to the US market, and cultural affinity make it an attractive destination for businesses looking to implement smartshoring strategies.
Key Takeaways from BBVA’s Expert Insights
- Understanding Smartshoring: Smartshoring is a hybrid model that integrates onshore and offshore resources to create a balanced, efficient, and sustainable business operation.
- Mexico’s Advantages: Mexico’s strategic location, skilled workforce, and favorable business environment make it an ideal hub for smartshoring.
- Sustainability Focus: BBVA emphasizes the importance of incorporating sustainability principles into smartshoring strategies to ensure long-term success and positive social impact.
- Innovation and Competitive Advantage: By adopting smartshoring, companies can gain a competitive edge through improved operational efficiency, reduced costs, and enhanced service quality.
Key Questions and Answers
- What is smartshoring? Smartshoring is a strategic approach that combines onshore and offshore resources to optimize efficiency, reduce costs, and enhance service quality while considering sustainability and innovation.
- Why is Mexico a suitable smartshoring hub? Mexico’s strategic location, skilled workforce, robust infrastructure, and favorable business environment make it an attractive destination for businesses implementing smartshoring strategies.
- How does sustainability play a role in smartshoring? Incorporating sustainability principles into smartshoring strategies ensures long-term success, positive social impact, and aligns with growing consumer expectations for responsible business practices.
- What competitive advantages can companies gain through smartshoring? Companies can achieve operational efficiency, reduced costs, and enhanced service quality by adopting smartshoring strategies, ultimately gaining a competitive edge in their respective industries.
To learn more about how smartshoring is transforming businesses in Mexico and to discover the insights shared by Víctor Rojas Fernández and Adrián Cuello, subscribe to Oye.Cracks and explore BBVA’s sustainable smartshoring strategies.
