Introduction to Benito Juárez
Benito Juárez is one of the most attractive areas to live in Mexico City, thanks to its central location, connectivity, and abundant offerings of restaurants, parks, and commercial establishments. However, its growing demand has also made it one of the priciest areas for housing in the country.
Housing Market Overview
According to a market report by Tasvalúo, the average home price in Benito Juárez is 68,230 pesos per square meter (m²), with an average total cost of 5.9 million pesos for a unit. On average, only about 0.7 units are sold per month.
Declining Home Sales
Since 2021, the number of home loans granted in the Benito Juárez corridor has been decreasing. In 2025, the lowest number of financing for a period from January to May was recorded, indicating a contraction in property acquisitions in the area.
“There has been a gradual and historical contraction in the number of homes and loans placed due to multiple factors, such as demographic reconfiguration, rising costs, and scarcity of the product, along with the emergence of new ways to occupy real estate and consumption trends among newer generations,” states Tasvalúo’s analysis.
Expert Insights
Marisol Becerra, an expert in the real estate sector, explains the reasons behind buyers’ preference for alcaldías like Benito Juárez:
“These alcaldías offer the benefits of centrality, connectivity, and urban equipment. With increasing traffic complications in the city, people value being close to daily activities, not just work but also schools, recreational areas, and commercial establishments.”
Population and Economic Activity
Benito Juárez projects a population of 473,650 residents this year, with a growth rate of 1.4% between 2015 and 2020. Moreover, 98.5% of its residents belong to the economically active population.
Popularity Among Buyers
According to Mercado Libre Inmuebles, Benito Juárez ranks second nationally in searches for real estate projects, with 11.6% of total queries on its platform—only behind Cuauhtémoc (14.1%) and ahead of Metepec (9.3%) in the State of Mexico.
Current buyers aim to balance profitability, location, and quality of life, preferring projects that offer future value beyond the size of the property.
- Investment Attractiveness: These markets are registering returns between 12% and 14% in expected capital appreciation, making them an attractive option compared to more volatile investment instruments.
- Buyers’ Preferences: With high costs, buyer preferences are split evenly between personal use and investment (50-50), indicating a more strategic and long-term oriented approach to property ownership.
