Effortless Border Crossing with Cross Border Xpress (CBX)
Crossing the border to experience a weekend in San Diego no longer involves long lines or hours of waiting. Thanks to the Cross Border Xpress (CBX), travelers arriving at Tijuana International Airport can enter California in under 20 minutes using a secure pedestrian bridge.
Starting this July, CBX takes a significant step forward in innovation by introducing e-Gate automated doors with biometric verification and a new mobile app offering full functionality. This allows users to purchase tickets, scan documents, and cross borders more efficiently and contactlessly.
We are committed to providing an efficient and secure experience. CBX not only connects territories, but also connects people with high-value experiences,” said Jorge Goytortua, CEO of CBX, in an interview with El Economista.
Crossing the border is no longer an obstacle but part of the journey. Once on the other side, San Diego welcomes visitors with a range of activities to suit all tastes: art, nature, gastronomy, shopping, and family entertainment.
Exploring San Diego
San Diego is an easy city to explore, with extensive tourism infrastructure and smooth mobility. Here, tours don’t feel like an itinerary but a spontaneous stroll.
Here are the top recommendations for a complete getaway:
- Balboa Park: Art, gardens, and architecture. One of the most significant urban parks in the United States. Walk among Spanish Renaissance-style buildings, fountains, sculptures, and botanical gardens. Within the park, the San Diego Museum of Art houses an impressive permanent collection featuring works by Goya, Rubens, and Zurbarán, as well as contemporary art and Latin American art exhibitions.
- La Jolla Shores: A picturesque and lively beach. An essential spot to witness the California sunset. La Jolla offers stunning ocean views, a walkway perfect for strolls, surfers in action, and seafood restaurants. Ideal for unwinding after a day of activities or for a memorable dinner with a view.
- San Diego Bay Tour: The city from the water. The South Harbor Tour offers a one-hour nautical experience to discover San Diego’s port heart.
- During the tour, you can admire:
- The historic aircraft carrier USS Midway
- Naval shipyards
- The Coronado Bridge
- Modern architecture in the financial district
- San Diego Zoo: Wildlife with a cause. Considered one of the world’s most advanced zoos, the San Diego Zoo spans over 40 hectares with natural habitats replicating planetary ecosystems.
- Home to more than 3,500 animals, from koalas to rhinos and red pandas.
- Recommended for families, as well as adults seeking an educational and fun experience.
- Las Americas Premium Outlets: Shopping paradise. Located just minutes from CBX, this shopping center offers over 100 luxury, sports, and casual fashion brands like Coach, Nike, Levi’s, Michael Kors, and more. Discounts range from 30% to 70%, with open-air spaces perfect for enjoying sunny weather. Spend a few hours or make a full day of shopping if it’s part of your plan.
Tours usually include English and Spanish-speaking guides, as well as onboard beverage options. Ideal for relaxing while enjoying a unique city view.
Flavors Telling Stories: San Diego’s Culinary Scene
San Diego’s culinary scene is rich, diverse, and ever-evolving. Here are some key restaurants visited during the experience:
- The Prado at Balboa Park. Modern California cuisine with local ingredients and a menu celebrating regional diversity. Ideal for brunch or lunch with park garden views.
- Stone Brewing World Bistro & Gardens – Liberty Station. More than a brewery, it’s an integrated concept of taste and sustainability. Offers globally-inspired dishes, many vegetarian options, and award-winning craft beers.
- Herb & Wood. High-end California cuisine in an industrial design setting. The menu changes with the season, combining sophisticated culinary techniques and impeccable presentation. Ideal for special dinners.
- Dockside 1953. Restaurant at Bahia Resort Hotel, with marina views. Perfect for leisurely breakfasts before starting the day. Offers healthy options and traditional American dishes.
Key Questions and Answers
- What is Cross Border Xpress (CBX)? CBX is a pedestrian bridge connecting Tijuana, Mexico, and San Diego, California, allowing travelers to cross the border quickly and securely.
- What new features does CBX offer? CBX now features e-Gate automated doors with biometric verification and a mobile app for ticket purchasing, document scanning, and contactless crossing.
- What activities can visitors enjoy in San Diego? San Diego offers a wide range of attractions, including Balboa Park, La Jolla Shores, San Diego Bay Tours, the San Diego Zoo, shopping at Las Americas Premium Outlets, and a diverse culinary scene.
