Invex: A 30-Year Mexican Financial Group Adapting to Market Dynamics
Invex, a Mexican financial group with over 30 years of experience, is accelerating its transformation to address new market dynamics. The entity not only strengthens its digital platform but also reconfigures its fund offerings to be more accessible, profitable, and efficient.
Launch of a New Bond Structured Fund
The recent launch of a new bond structured fund is the latest move in Invex’s strategy to attract investors with amounts starting from 50,000 pesos and facilitate their participation in markets previously reserved for higher net worth profiles.
Interview with El Economista
In an interview with El Economista, Rodolfo Campuzano, Director of Invex’s Fund Operator, explained that the new fund already captured 100 million pesos in its first month of operation.
“The strategy is simple: invest in structured notes linked to the exchange rate to obtain rates between 12% and 13% in short terms, without tax complications and with greater transparency,” he affirmed.
He mentioned that the bond structured fund does not use complex derivatives or exotic assets. “It focuses on products that allow taking advantage of the volatility of the peso against the dollar, generating competitive returns in time frames of 28 to 60 days. This solution integrates into a broader strategy to attend the mid-tier wealth segment, which has gained prominence thanks to the advance of financial digitalization,” Campuzano said.
Fund Family Reconfiguration
Since 2020, Invex undertook a profound reconfiguration of its fund family. Today, the institution has five debt funds: one short-term, another focused on government instruments, a third in private debt, a long-term fund, and another in dollar-denominated debt.
Moreover, Invex is awaiting approval from the CNBV for a peso-hedged fund (covered), which will allow investing with similar returns to peso-denominated instruments but under a more favorable tax regime for investors.
Investment Projects Development
Invex has identified a wide market of investors who were previously off the radar due to low amounts or lack of specialized advisory. “Today, it is possible to invest from a cell phone in just a few minutes. That’s why we developed our own digital tools and redesigned our capture strategy,” Campuzano mentioned.
Invex aims to offer solutions to clients ranging from 50,000 to 10 million pesos by combining technology, financial education, and sophisticated products packaged in an accessible manner.
The financial institution has also strengthened its capabilities in equities. It offers funds linked to the Mexican Stock Exchange and global strategies like the rotational sector in the S&P 500. Additionally, it maintains strategic alliances with international managers such as JP Morgan, Franklin Templeton, and ADM to provide specialized mandates in global equities, international fixed income, and European stocks.
Expectations
For Invex, 2024 was a record year in terms of growth within the Mexican fund market. Atractive rates, new regulations, international market performance, and tax-advantaged strategies drove the migration of resources from traditional instruments like Cetes to diversified funds.
Campuzano stated that 2025 is expected to have a more volatile environment, both locally and globally. “In the United States, the Federal Reserve’s decisions will continue to set the pace for markets. In Mexico, the Bank of Mexico will maintain rates between 7.5% and 8%, creating a favorable environment for private papers with over-rates and floating-rate bonds,” he explained.
In terms of sectors with the most potential, Invex bets on technology, utilities, and basic consumption in the United States. In Mexico, the focus is on companies with high operating cash flow, such as airports and leading retailers.
“We prefer issuers with dominant positions and flexible margins in the face of regulatory changes,” Campuzano explained.
In the technological area, Invex has already started integrating artificial intelligence tools into its decision-making process. These are used to automate the reading of yield curves, detect opportunities in equities, and consolidate information from multiple sources to react faster to market movements. “What used to take hours or days can now be known in real-time,” he added.
Beyond the technical aspects, Invex observes a positive evolution in the profiles of new investors. Campuzano mentioned that newer generations are better informed and show greater interest in diversified products.
Invex aims to position itself as a key player in the country’s financial inclusion, offering products with low entry thresholds, complete digital access, and an educational proposal that aims to accompany the client throughout their investment cycle.
