Charros de Jalisco Seeks Financial Strategy in LMB

Web Editor

April 24, 2025

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Background on Iñigo González Covarrubias

Iñigo González Covarrubias, president of Charros de Jalisco, has been working on a comprehensive organizational structure “beyond operating a stadium and a franchise” for the past three years, as he mentioned in an interview with El Economista.

Charros de Jalisco’s Second Season in LMB

In Charros de Jalisco’s second season in the Liga Mexicana de Beisbol (LMB), president Iñigo González Covarrubias aims to adjust finances for achieving financial balance in upcoming seasons.

“The arrival of Charros in the LMB is not under constant evaluation but rather constant improvement. The league costs us money, and we were aware of extended payrolls of up to five months, including foreign players. The number of games and salaries have increased due to the exchange rate factor, which is at least 30% higher compared to two years ago. This component makes the summer league more expensive with fewer incomes and less profitable.

Charros became the second team competing in both the LMB and the Liga Mexicana del Pacífico after Sultanes de Monterrey began this double project in 2019.

Financial Goals and Progress

In their second season in the LMB, Charros de Jalisco has expectations as new partners and owners with experience in winter operations and the value they bring during summer. They are also participating in the women’s softball league, having won championships.

“We have had positive results both on the sports and financial fronts. We are accustomed to investing in teams, and the LMP has generated profitable black numbers for us. Our first year in the summer league involved investing and ending with negative numbers, but we are building a serious brand. We have a structure that goes beyond operating a stadium and a franchise, creating profitable business units. We sell more merchandise, which has positive numbers, and attendance at the stadium connects fans with the brand.”

Key Questions and Answers

  • What is the main focus of Iñigo González Covarrubias as president of Charros de Jalisco? He is working on a comprehensive organizational structure that goes beyond operating a stadium and franchise, aiming for financial balance in the Liga Mexicana de Beisbol (LMB).
  • Why did Charros de Jalisco join the Liga Mexicana del Pacífico (LMP)? They began this double project in 2019 alongside Sultanes de Monterrey to expand their presence and opportunities in Mexican baseball.
  • What are Charros de Jalisco’s financial goals and progress? They aim to adjust finances for balance in upcoming LMB seasons. Their investments in teams have generated profitable black numbers in the LMP, and they are building a serious brand with positive results on both sports and financial fronts.