Introduction to Ness Digital Engineering and its Expansion
Ness Digital Engineering, a global digital engineering firm headquartered in New York, has established its first office in Latin America in the municipality of Zapopan. This strategic move is driven by growing demand for digital talent in the region from five key clients, marking another chapter in the company’s international expansion, according to CEO Ranjit Tinaikar.
The Decision to Set Up in Guadalajara
Tinaikar highlighted that the quality of talent is their top priority, and clients have emphasized the need for skilled professionals in Mexico. This led Ness to choose Guadalajara, a thriving tech hub supported by its infrastructure, university ecosystem, and availability of highly qualified professionals.
Proximity to Clients and Agile Methodologies
Another crucial factor in the decision was proximity to Ness’s North American clients, many of whom operate using agile methodologies. Having a team in a nearby time zone facilitates continuous and efficient collaboration, as it allows for better synchronization of work hours.
Ness Digital Engineering’s Unique Business Model
Unlike other firms that implement pre-existing solutions like SAP or Oracle, Ness’s business model focuses on creating tailored software for each client. Their value proposition lies in designing and developing technology solutions specific to each customer, positioning them as strategic partners in digital transformation processes.
Client Base and Sector Focus
The new Zapopan office will primarily serve clients in North America and Europe, including companies from sectors such as manufacturing, automotive, technology, telecommunications, financial services (with a focus on capital markets, payments, and insurance), transportation, healthcare, and retail. While Ness works with various industries, 80% of its revenue comes from these three primary sectors.
Ness Digital Engineering’s Latin American Expansion Strategy
The opening of Ness Digital Engineering’s office in Mexico is part of the company’s strategy to diversify its operations, which already include Europe East, Canada, and the United States. By incorporating Guadalajara, Ness aims to solidify its presence in Latin America as a center of excellence for digital engineering.
Key Questions and Answers
- Who is Ness Digital Engineering? Ness Digital Engineering is a global digital engineering firm headquartered in New York, offering customized software solutions to clients across various industries.
- Why did Ness choose Guadalajara for its first Latin American office? Guadalajara was selected due to its thriving tech ecosystem, robust infrastructure, and availability of highly skilled professionals.
- What is Ness Digital Engineering’s unique business model? Unlike competitors that implement pre-existing solutions, Ness focuses on creating tailored software for each client, positioning them as strategic partners in digital transformation processes.
- Which sectors does Ness Digital Engineering primarily serve? The company primarily serves clients in manufacturing, automotive, technology, telecommunications, financial services, transportation, healthcare, and retail sectors.
- What is Ness Digital Engineering’s strategy in Latin America? Ness aims to establish itself as a center of excellence for digital engineering in Latin America, expanding its operations beyond Europe East, Canada, and the United States.
