Puebla State Government Announces Yadira Lira’s Exit from Tourism Post

Web Editor

May 15, 2025

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Background on Yadira Lira and Her Role in Puebla’s Tourism

In the state government of Puebla, Yadira Lira marked the first change within the cabinet by leaving her position as Secretary of Tourism Development this Thursday. Carlos Márquez will take over as the new head of the department.

Prior to this announcement, Governor Alejandro Armenta Mier acknowledged Yadira Lira’s tenure in tourism for five months, without explicitly stating that her departure was due to poor results.

“Like all of us, starting with the governor, we have successes and mistakes. But Yadira is an extraordinary woman, and it would be unjust to think that if there is a change in the Tourism Secretariat, it should be attributed to the discrediting of a woman who has proven her talent,” Armenta Mier explained.

Yadira Lira’s Previous Roles and Carlos Márquez’s Background

During an interview, Governor Armenta Mier did not disclose that Carlos Márquez would become the new secretary. However, news of his appointment began to circulate through state administration sources shortly afterward.

Carlos Márquez previously served as an office head in the federal Tourism Secretariat under Miguel Torruco during Andrés Manuel López Obrador’s administration.

Yadira Lira, who was the director of the Poblano Institute of Sport during Miguel Barbosa Huerta’s six-year term, had been publicly criticized in February by Armenta Mier for not seeing results in tourism.

Following this criticism, Lira was effectively sidelined, referred to as being on the “bench,” as she was among those expected to leave the cabinet since early May.

To date, this remains the only change in the state cabinet, although there have been movements in certain organizations. José Antonio Silva Hernández has assumed the role at Ciudad Modelo.

Anticipated Further Changes in Puebla’s State Government Cabinet

More changes are expected in Puebla’s state government cabinet, with the Secretariat of Well-being being highlighted as a potential area of change.

Key Questions and Answers

  • Who is Yadira Lira and what was her role in Puebla’s state government? Yadira Lira served as the Secretary of Tourism Development in Puebla’s state government for five months. Previously, she was the director of the Poblano Institute of Sport during Miguel Barbosa Huerta’s six-year term.
  • Why did Yadira Lira leave her position? Governor Alejandro Armenta Mier acknowledged Lira’s tenure in tourism but did not explicitly state the reason for her departure. Public criticism from Armenta Mier in February, due to a lack of visible results in tourism, preceded her sidelining.
  • Who is Carlos Márquez and what is his background? Carlos Márquez has experience as an office head in the federal Tourism Secretariat during Andrés Manuel López Obrador’s administration. He is set to become the new Secretary of Tourism Development in Puebla.
  • What other changes are anticipated in Puebla’s state government cabinet? More changes are expected, with the Secretariat of Well-being being highlighted as a potential area of change.