Background on the Mexican Automotive Market and Key Players
The automotive market in Mexico has been a significant player in the global industry, driven by strong domestic demand and strategic partnerships with international automakers. The Asociación Mexicana de Distribuidores de Automóviles (AMDA) plays a crucial role in monitoring and reporting trends within this market.
Who is AMDA?
The Asociación Mexicana de Distribuidores de Automóviles (AMDA) is a prominent organization representing automobile dealerships in Mexico. It provides essential data and insights into the country’s automotive market, ensuring transparency and fostering growth.
Why is this relevant?
Understanding the trends in Mexico’s auto financing market is crucial for various stakeholders, including automakers, financial institutions, and consumers. This data helps these parties make informed decisions regarding investments, credit offerings, and purchasing strategies.
Key Findings from the AMDA Report
According to the AMDA’s Financing Report, based on data from JATO Dynamics, new light vehicle financing reached an all-time high in Mexico from January to November 2025.
New and Seminew Vehicle Financing
A total of 985,957 units were financed through credit during this period, marking a 5.2% increase compared to the same period in 2024, equating to an additional 48,722 units. This represents the highest level in the past eleven years.
- New vehicle financing: 847,053 units (85.9%), up by 5.4%
- Seminew vehicle financing: 138,904 units (14.1%), up by 3.9%
Credit Distribution by Institution Type
The report highlights that credit distribution varies slightly depending on the financial institution type:
- Brand-affiliated financiers (92% for new vehicles, 8% for seminew) granted $667,426 worth of credit, capturing 78.8% of the market.
- Banks provided 169,474 worth of credit for new vehicles (20.0% market share) and 32% for seminew vehicles.
- Autofinanciamiento was exclusively for new vehicles, accounting for 1.2% of the market.
Growth in Financial Institutions
Notable growth was observed among several financial institutions:
- NR Finance Mexico (Nissan): 19.4% growth
- JAC: 69.5% increase in credit
- KIA Finance: 16.9% growth
- Mazda Financial: 15.9% growth
- BMW Financial: 9.2% growth
Auto Financing Performance by Affiliated and Non-Affiliated Companies
The AMDA reported that affiliated autofinancing companies (Auto Amecah of Honda, Conauto of Ford, Hyundai Contigo, Sicrea of Nissan, and Suauto of Chevrolet) concluded 2025 with 10,576 contracts, a positive variation of 7.1% compared to January-December 2024.
- Contracts: +7.1%
- Adjudications: 6,018 (a decrease of 6.1%)
- Deliveries: +4.9%
What is Auto Financing?
Auto financing, or autofinanciamiento, is a system that enables individuals and legal entities to plan the purchase of a new vehicle through monthly payment groups participating in a monthly lottery. Winners receive their chosen vehicle starting from the first month’s payment.
Performance of Non-Affiliated Companies
Non-affiliated companies (Afasa and Autofinanciamiento Mazda) saw an increase of 1.5% in contracts, 6.6% more adjudications (5,078), and a 5.7% rise in deliveries during the reference period.
Key Questions and Answers
- What is the AMDA? The Asociación Mexicana de Distribuidores de Automóviles (AMDA) is a key organization representing automobile dealerships in Mexico, providing essential data and insights into the country’s automotive market.
- Why is Mexico’s auto financing significant? Understanding trends in Mexico’s auto financing market is crucial for automakers, financial institutions, and consumers to make informed decisions regarding investments, credit offerings, and purchasing strategies.
- What types of vehicles were primarily financed? New vehicles accounted for 85.9% (847,053 units) of financing, while seminew vehicles made up 14.1% (138,904 units).
- Which financial institutions showed notable growth? NR Finance Mexico (Nissan), JAC, KIA Finance, Mazda Financial, and BMW Financial all experienced significant growth in their credit offerings.
- How did affiliated and non-affiliated companies perform? Affiliated companies saw a 7.1% increase in contracts, while non-affiliated companies experienced a 1.5% rise in contracts and a 6.6% increase in adjudications.
