Key Investment Preferences in Mexico
The high-income segment in Mexico is increasingly diversifying its investment portfolio, with real estate, stocks, and debt instruments being the most favored. According to HSBC’s “Affluent Investor Snapshot 2025” survey conducted across 12 markets, including Mexico, this demographic—aged between 21 and 69 with assets ranging from $100,000 to $2 million—has shown a shift in investment preferences.
Real Estate Leads the Chart
In Mexico, 16% of respondents invested primarily in real estate, marking an eight-point increase from 2024. This was followed by investments in company stocks at 15%, up by one percentage point, and 13% in fixed-income instruments and bonds.
Alternative Investments Gain Traction
Over the past year, other investment instruments have gained popularity. Eight percent of Mexican respondents invested in gold, a five-point increase from 2024; another eight percent opted for private credit, private equity, or hedge funds, a four-point rise; and seven percent invested in cryptocurrencies, a four-point increase.
- 5% of clients invested in commodities
- 4% in Real Estate Investment Trusts (REITs)
- The remaining 8% invested in other instruments
Decline in Liquidity Preference
Conversely, the proportion of liquidity (cash and cash equivalents) has decreased by 20 points, falling from 37% of the total portfolio in the previous year to 17%.
It is possible that more diversified investments and reduced cash exposure reflect the growing interest of premier segment individuals in putting their money to work. Globally, younger generations have shown a more significant reduction in cash exposure and increased interest in alternative investments.
Concerns and Future Investment Plans
When asked about their investment plans for the next 12 months in Mexico, there was a higher interest in discretionary solutions (45%), including investment funds and multi-asset solutions, as well as fixed deposits (36%).
The two primary concerns highlighted by the surveyed investors in Mexico were the rising cost of living (86%) and international uncertainty (83%), levels proportionally similar to the global survey results.
Financial Goals and Information Sources
Regarding their top three financial goals, Mexican respondents expressed interest in property investments, saving for future recreational activities or vacations, and generating additional income sources.
Social media (55%) is the primary channel through which this Mexican investment segment receives information, although when seeking advice for investing, 66% of respondents prefer consulting bank executives or specialists.
