Overview of the Impact on Commercial Real Estate Market
The 2026 FIFA World Cup in Mexico is not only set to electrify the sports scene but also revitalize the country’s commercial real estate market in the three host cities: Mexico City, Monterrey, and Guadalajara. With 13 matches scheduled across the nation and an anticipated influx of over 5.5 million international visitors, the commercial real estate market is expected to experience a surge in demand and rental price increases.
Key Areas of Demand in Mexico City
According to Spot2.mx, a commercial real estate specialist platform, the World Cup will accelerate absorption and put pressure on specific segments without altering the market structure. The CEO of Spot2.mx, Pablo Gadsden, stated: “We anticipate a temporary demand shock that will translate into increased dynamism in prime corridors. The World Cup doesn’t change the market structure, but it accelerates absorption in high-demand areas with constant pedestrian traffic.”
The CDMX (Federal District) is experiencing the most significant activity in alcaldías Cuauhtémoc, Benito Juárez, and Miguel Hidalgo, which collectively offer 312,371 square meters of commercial space. Rental prices vary depending on location: 423 MXN per square meter in Cuauhtémoc and up to 660 MXN per square meter in Miguel Hidalgo.
Activity in Monterrey and Guadalajara
In Monterrey and Guadalajara, the impact on availability will be less pronounced but significant in short-term contract signings. Monterrey has 45,730 square meters of commercial space with an average rental rate of 428 MXN per square meter, while Guadalajara offers 56,844 square meters with an average rate of 352 MXN per square meter.
Tourism-related businesses, such as restaurants, entertainment venues, and convenience retail stores, are expected to be the most sought-after in these cities. The economic impact will be closely tied to the presence of international visitors.
Flexibility: The Key to Success
Gadsden emphasized that the World Cup scenario presents both challenges and opportunities for the retail market. Flexibility will be crucial in attracting temporary tenants through:
- Variable rental schemes linked to sales
- Short-term contracts (3 to 12 months)
- Turnkey spaces ready for quick delivery
The critical negotiation window for commercial leases is expected to open in December of this year, as businesses finalize their strategies for the 2026 World Cup.
